Building Resilience in Global Business During Crisis: Perspectives from Emerging Markets
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Product details
| Management number | 201815535 | Release Date | 2025/10/08 | List Price | $23.81 | Model Number | 201815535 | ||
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The book explores strategies and business responses in times of crisis, focusing on emerging markets and offering an assessment of how they can adapt their strategies to respond to current trends and crises. It examines effective management techniques, consumer behavior, supply chain and human resources management from an interdisciplinary perspective, drawing links between businesses, consumers, and academic theories.
Format: Paperback / softback
Length: 260 pages
Publication date: 20 March 2024
Publisher: Taylor & Francis Ltd
The impact of a series of calamities on business performance has been significant in recent years. In response, this book explores strategies and business responses in times of crisis. The COVID-19 pandemic and the hyper competitive market environment have posed unprecedented challenges to organizations and industries, forcing them to reevaluate their operational and strategic activities.
Organizations in emerging markets face an especially daunting task in navigating these challenging times. This book offers valuable insights into how businesses and markets have been affected globally, with a particular focus on emerging countries and markets. It provides an assessment of how these regions can adapt their strategies to respond to the current trends and crises.
Examining effective management techniques and practices, consumer behavior, supply chain and human resources management from an interdisciplinary perspective, the book draws connections between businesses, consumers, and academic theories on business management, marketing, and consumer studies.
This book is an indispensable resource for managers across various sectors. It will also be of interest to researchers and students of business studies, management studies, marketing, strategic management, global business outsourcing, global business environment, as well as government agencies, practicing managers, and research agencies.
Weight: 426g
Dimension: 153 x 234 x 19 (mm)
ISBN-13: 9781032719863
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