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Consumer Behaviour: Understanding Consumers in a Digital Landscape

Consumer Behaviour: Understanding Consumers in a Digital Landscape

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Product details

Management number 201813962 Release Date 2025/10/08 List Price $26.62 Model Number 201813962
Category
  1. Nonfiction
  2. Business

Format: Paperback / softback
Length: 344 pages
Publication date: 03 March 2025
Publisher: Kogan Page Ltd

Understand consumer behaviour in a digitalized and competitive business landscape with this engaging, practical textbook.

Weight: 592g
Dimension: 239 x 171 x 22 (mm)
ISBN-13: 9781398618619

Consumer Behaviour: Understanding Consumers in a Digital Landscape

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