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Marketing and Social Media: A Guide for Libraries, Archives, and Museums

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Product details

Management number 201821379 Release Date 2025/10/08 List Price $21.54 Model Number 201821379
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This updated new edition is a much- needed guide to marketing for libraries, archives, and museum professionals in the social media age. It is both an introductory textbook and a guide for working professionals who want to go beyond mere promotion to developing and deliberately managing a comprehensive marketing campaign.

Weight: 488g
Dimension: 153 x 229 x 25 (mm)
ISBN-13: 9781538142950
Edition number: Second Edition


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