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Social Influence on Digital Content Contribution and Consumption: Theories, Empirical Analyses, and Practices
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Product details
| Management number | 201815306 | Release Date | 2025/10/08 | List Price | $29.77 | Model Number | 201815306 | ||
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Format: Hardback
Length: 196 pages
Publication date: 29 September 2023
Publisher: Springer Verlag, Singapore
This book develops a theoretical framework to incorporate social influence, including social presence, social interaction, social comparison, social loafing, and social relationships, in users’ digital content contribution and consumption decisions.
Dimension: 235 x 155 (mm)
ISBN-13: 9789819967360
Edition number: 1st ed. 2023
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